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  • Getting Started
    • Creating Your First Agent
    • Creating an Agent Role
    • Creating a Script
    • Create a Campaign
    • Create or Upload Leads
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    • Manage Users in Your Eqho Account
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  • Troubleshooting Agents
    • Agent Settings
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  1. Getting Started

Create a Campaign

An Eqho AI Agent Role defines your agent's purpose and guidelines - the foundation for creating an exceptional digital team member.

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Last updated 5 months ago

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Creating an Eqho AI Agent role is like writing the perfect job description for your most valuable team member. It's where you get to shape not just what your agent does, but how it thinks and interacts with your customers.

A role serves as the blueprint that transforms a standard AI into your business's dedicated specialist. What makes Eqho roles particularly powerful is their flexibility - they can be written many different formats and include dynamic variables and action tags that help your agent adapt to different situations and user needs.

Here's what makes up a great role:

  • Core mission and responsibilities

  • Conversation style and personality

  • Operational rules and guidelines

  • Specific protocols for different scenarios

  • Communication standards

  • Integration instructions with business tools and actions

  • Qualification criteria and typical success stories for interactions

These components work together under our global role system, which ensures consistent performance and security while giving you the freedom to customize your agent's specific behaviors and responses.

Think of role creation as building the foundation of your AI strategy. You're not just programming responses - you're crafting an intelligent assistant that understands your business goals and knows how to achieve them. As your business grows and evolves, your agent's role can be refined to match your changing needs.

The beauty of an Eqho AI Agent role lies in its balance of structure and adaptability. Whether you're creating a sales specialist, customer service expert, or appointment setter, the role you design will guide your agent in delivering consistent, effective, and engaging interactions that truly serve your business objectives.